True Grit


Signage / Design / Print

True Grit Hair was the first salon to reopen its doors in the central city after the 2011 earthquake. With the fitout designed by Redesign Group, we had the fantastic opportunity to brand the space of this multi award winning salon.

We designed the signage and managed production and installation from three different suppliers that specialised in the respective products:

White powder coated marquee light with bright orange bulbs

5 meter wide, matt laminated photographic wall mural

Matt laminated vinyl media wall

Kerastase laser cut mirror lettering

Router cut ACM lettering applied to fascia

Vinyl window decals

Hanging Illuminated sign under the verandah

Colour In A Flash is a new product True Grit is offering.
We designed and supplied:

A6 flyers 

Mirror clings to fit the width of the hair station mirrors and one large one for the mirror in the colour retreat

Facebook, website and app versions of the ad

Vehicle Signage
Jacqui got a new Mini!

To brand the mini,  we incorporated the orange sash from the salon windows on the sides with the logo. 
In celebration of the Mini, we wrapped the roof and wing mirrors in True Grit coloured union jacks.

The result is a car that turns heads wherever it goes.

True GritJacqui Victor

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