Lend The Label provides a designer clothing rental service for those who have champagne taste on a beer budget or want to wear the same thing once.
Lend the Label wanted a clean, slick brand that exudes designer fashion and a website with a booking system to effectively manage the rentals, and which she could easily update with the latest items.
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A custom word mark logo was created, supported by a secondary logo used to reinforce the solution Lend The Label offers “Why Buy When You Can Borrow?”
Attraction Studio designed the brand, ecommerce website, packaging and collateral.
www.lendthelabel.co.nz is an adaptive responsive e-commerce website with a calendar booking system and live Instagram feed integration. We built the site with search engine optimisation from the beginning to give it the best search results from day one.