204 St Asaph Street,
Christchurch Central City, 8011
Christchurch Central City, 8011
Opening Hours: Mon-Fri 8:30am-5:30pm
Menu
Close
Kerry Ford
Brand Identity
Web Design
Signage
Marketing
Foodies Local Guides aim to give travellers a safe and truely authentic street food experience with local knowledge and culture. Their goal was to incorporate a booking system where people can review, book and travel to destinations around the world using a local guide who can sign up and create a bespoke tour. What sets Foodies Local Guides apart from their competition is their use of the 'Adventure Scale' where you can experience cuisine that most tours don't have.
The Foodies Local Guides brand mark is available in 3 variations. The primary logo with the full colours is to be used for the majority of applications and the black and white can be used where appropriate.
We have also added the icon on its own for added brand awareness where the logo can’t be used in its primary or secondary state.
The Foodies Local Guides colour palette includes 3 primary colours and 2 secondary colours.
With some insight from the client, we developed rustic and fun illustrations to replicate the feel that client wanted from his tours.
Safety. Authenticity. Adventure.
The use of textures and that vibrant red were used in the creation of the website.
From the beginning the team at Attraction Studio have delivered a very high quality product. They have made the process seamless and enjoyable. The marketing team have proven their ability to manage any project and move them forward. I will not hesitate to use them again in the future.
