Foodies Local Guides

Client

Kerry Ford

Services

Brand Identity
Web Design
Signage
Marketing

Brief

Foodies Local Guides aim to give travellers a safe and truely authentic street food experience with local knowledge and culture. Their goal was to incorporate a booking system where people can review, book and travel to destinations around the world using a local guide who can sign up and create a bespoke tour. What sets Foodies Local Guides apart from their competition is their use of the 'Adventure Scale' where you can experience cuisine that most tours don't have.

Pantone: 7625 C
CMYK: 0, 92, 99, 0
RGB: 238, 58, 36
HTML: EE3A24
Pantone: 2336 C
CMYK: 67, 62, 63, 54
RGB: 58, 56, 54
HTML: 3A3838
Pantone: Black 6 C
CMYK: 76, 68, 67, 90
RGB: 0, 0, 0
HTML: 000000
Pantone: 1225 C
CMYK: 0, 22, 83, 0
RGB: 255, 200, 69
HTML: FFC845
Pantone: 637 C
CMYK: 61, 1, 9, 0
RGB: 78, 195, 2
‍HTML: 4EC3E0

Brand Colors

The Foodies Local Guides colour palette includes 3 primary colours and 2 secondary colours.

foodies local guides illustration taste vietnam
foodies local guides adventure scale all

Illustrations

With some insight from the client, we developed rustic and fun illustrations to replicate the feel that client wanted from his tours.

Safety. Authenticity. Adventure.

foodies local guides hat branding

Website

The use of textures and that vibrant red were used in the creation of the website.

foodies local guides desktop

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From the beginning the team at Attraction Studio have delivered a very high quality product. They have made the process seamless and enjoyable. The marketing team have proven their ability to manage any project and move them forward. I will not hesitate to use them again in the future.

For branding that attracts the right attention.

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